LO2 understand how media products are advertised and distributed
- Advertising
- Distribution channels
- Information to the audience
Learning outcomes
- To identify traditional methods (pre internet) of advertising
- To identify new media/ digital methods of advertising
- To explain the difference between these
- To justify why they are both used to promote digital media products
Exam
Identify - simple example (Pass grade)
Explain- requires examples (Merit)
Justify- Give a reason for (distinktion)
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